Former Elite Athletes.
Future High Performers in Business.
Join Crown Business Finance
Turn your sporting mindset into a business career
ACT Community is partnering with Crown Business Finance to support athletes who are ready to explore a high-performance sales career in commercial finance
If you are competitive, coachable, resilient and motivated to build something beyond sport, this could be a strong next step.
ACT Community x Crown Business Finance
Crown Business Finance
Crown Business Finance is an independent business finance brokerage helping companies access tailored funding solutions to support growth, cash flow, investment and operational needs.
Working with a panel of over 500 lenders, Crown supports businesses across hundreds of sectors with finance solutions including specialist loans, asset finance, refinance and invoice factoring.
Crown has received industry recognition across the commercial finance sector and was shortlisted in 2026 for Finance Connect Summer Awards, including Largest Asset Broker of the Year and Rising Star Award.
This is a fast-moving, relationship-led business where speed, trust, commercial confidence and client service matter.
500+ lenders
Same-day enquiry to payout capability
100s of sectors supported
Finance solutions up to £10m
The Opportunity
Crown Business Finance is hiring ambitious athletes for a high-performance sales role in commercial finance.
You will learn how to speak with business owners, understand their funding needs, build trust, win business and manage deals from first conversation through to completion.
Sales experience can help, but it is not essential. Crown is looking for attitude, work ethic, confidence, coachability and commercial potential.
Crown also provides structured onboarding, training and ongoing coaching when you join the business, helping you build the knowledge, skills and confidence needed to succeed.
For athletes motivated by targets, progression and serious earning potential, this is a strong route into a long-term commercial career
Still Want to Compete?
Sport builds habits that matter in commercial sales.
Discipline. Resilience. Coachability. Competitiveness. The ability to take feedback, handle pressure and keep going when things get difficult.
At Crown Business Finance, those qualities translate into a role where you need to build relationships, stay persistent, learn quickly and perform consistently.
You will not be judged on where you have worked before. You will be judged on how you show up, how quickly you learn and how committed you are to building something beyond sport.
Training, Coaching and Progression
Crown is not expecting athletes to arrive as finished finance professionals.
What matters most is attitude, work ethic, coach-ability and the willingness to learn.
When you join the business, you will receive structured onboarding, full training and ongoing coaching to help you understand commercial finance, build client-facing confidence and develop the skills needed to succeed.
You will learn how to speak with business owners, understand funding needs, work with lenders and manage opportunities from first conversation through to completion.
For the right athlete, this is not just a first role beyond sport. It is a pathway into a serious commercial career, with the opportunity to progress into senior sales, leadership and director-level roles over time.
A Team Built Around Performance
For athletes used to training, feedback, competition and accountability, Crown offers an environment where those habits can continue to matter.
This is a business that values people who are proactive, resilient and willing to learn. You will be expected to take ownership, communicate clearly, respond to coaching and keep improving as you develop in the role.
Crown operates in a fast-moving commercial environment where relationships, trust and speed matter. Success is built through consistency, confidence, follow-up and the ability to perform under pressure.
For athletes who still want to be challenged, measured and developed, Crown offers a team environment where performance is recognised and progression is possible.
Hear from Crown Business Finance
Hear directly from Crown’s leadership team on why they are partnering with ACT Community and why they believe athletes can thrive in their business.
From Sport to Crown: Joe’s Story
Joe Iaciofano - Former professional footballer
Senior Account Manager, Crown Business Finance
Joe has already made the move from sport into Crown Business Finance. Hear what the transition has been like, what he has learned, and why he believes other athletes should consider the opportunity.
How ACT Supports You
ACT Community supports athletes before, during and after transition, helping them understand their options, prepare properly and access opportunities with employers who value athlete experience.
For the Crown opportunity, ACT will help you understand the role, translate your sporting experience into a commercial context and prepare for conversations with Crown.
Our support does not end with an introduction. We remain a long-term partner as you progress in your next chapter.
ACT Community: Built for Athletes
How the Process Works
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We start with a confidential conversation to understand your sporting background, ambitions and whether the Crown opportunity could be a good fit.
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We help you translate your sporting experience into a commercial context and assess how your mindset, skills and motivations align with the role.
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If there is a fit, we help you prepare for conversations with Crown, understand the role expectations and present yourself with confidence.
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If you progress, ACT remains available to support you as you move through the process and into your next chapter.
Meet Andy Moore
Co-Founder @ACT Community
Andy is Co-Founder at ACT Community and leads the relationship with Crown Business Finance. As a former international rugby player and co-founder of ACT, Andy understands the mindset, challenges and opportunities involved in building a career beyond sport.
This conversation will cover:
Your sporting background, professional experience and current ambitions
Whether the Crown opportunity could align with your next step
What the role involves and how the process works
Any questions you have about Crown, ACT or the opportunity ahead
If you want more information about this role or how ACT can support you, reach out to Andy via the button below:
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No. Finance experience may be helpful, but it is not essential. Crown is looking for attitude, work ethic, confidence, coach-ability and commercial potential.
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Sales experience may help, but it is not required. If you are confident speaking with people, willing to learn and motivated by performance, ACT and Crown can help you understand whether the role could be right for you.
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Yes. This is a commercial sales role with targets, progression and uncapped commission. It will suit athletes who are self-motivated, resilient and comfortable being held accountable for performance.
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The role is office based in our Milton Keynes HQ offices.
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ACT Community is a global athlete support network helping athletes access career guidance, peer support, learning and employer opportunities beyond sport.
Frequently Asked Questions
Disclaimer: Crown Business Finance Limited is an independent asset finance brokerage, not a lender. Crown Business Finance Limited can introduce customers to a wide range of finance providers depending on their requirements and circumstances. Crown Business Finance Limited is not an independent financial adviser and cannot provide independent financial advice. Crown Business Finance Limited may receive commission from the finance provider if a customer enters into an agreement with them. Crown Business Finance Limited works with both discretionary and non-discretionary commission models. Commission payments are factored into the interest rate paid. Crown Business Finance Limited is an Appointed Representative of AFS Compliance Limited, which is authorised and regulated by the Financial Conduct Authority, FRN: 625035.